HONEYWELL
Honeywell International is a $39 billion diversified technology and manufacturing company with 140,000 employees in more than 100 countries.
THE CHALLENGE
With limited in-house resources, the marketing department needed a dependable source that could serve as an extension of their team.
THE SOLUTION
For over twenty years Summation has worked closely with the marketing communications team at Honeywell Process Solutions. Established as a certified, brand-compliant partner, Summation assists as needed, providing a wide range of print collateral, advertising, trade show graphics and interactive solutions.
THE WORK WE’VE DONE
Honeywell International is a $39 billion diversified technology and manufacturing company with 140,000 employees in more than 100 countries. For over 20 years Summation has worked closely with the marketing communications team at Honeywell Process Solutions. Established as a certified, brand-compliant partner, Summation provides a wide range of print collateral, advertising, trade show graphics and interactive solutions.
Print Collateral
Honeywell asked Summation to develop a communication tool that would best define a joint venture energy project with Petrobras, a Brazilian multinational corporation. Through the use of double-coil binding, imagery and information were able to be viewed in myriad combinations, resulting in photos and words that combined to reveal key benefits.
Using newly establish brand standards, Summation worked with Honeywell’s marketing team to develop print collateral, graphics and imagery that was brand compliant.
Trade Shows
Honeywell Users Group (HUG) is an international conference held annually and provides users of Honeywell process control and industrial automation systems with a forum to exchange technical information. These conferences are held around the world and require theme development, signage, print collateral, and interactive design.
Print Advertising
Multiple business-to-business ad campaigns were developed for Honeywell Process Control.
Vehicle Graphics
Summation developed these vehicle graphics for Honeywell’s Process Solutions mobile demonstration center, a simulated office environment taken to potential customers to showcase new technologies. A location photo shoot was done first, and the image was integrated into the design of an exterior vehicle wrap.
Environmental Graphics
Summation has assisted in building Honeywell’s international presence and brand recognition, as shown in these environmental graphics displayed throughout the Aberdeen International Airport in Dyce, Scotland.
Digital Publications
Summation approached Honeywell with the concept of a library app for iPad and Android tablets. Previously printed product brochures could now have interactive functionality, video, and responsive charts. This new format allowed publications to be downloaded by customers and easily updated as needed.
