Lincoln Forty is a luxury community situated high in the Phoenix Mountain Preserve, offering large homesites with spectacular views.
Working closely with the developers and the architect, this brand was developed before construction began. Projects included brand development, identity design, print collateral, and advertising.
Corporate stationery and presentation materials followed the completion of the corporate identity.
Location photography showcased the natural beauty of the site, while stock images described the materials intended by the architect. Renderings were also used to show the architectural style.
A property brochure assisted the sales team and visually represented the brand, giving the new project a sense of place.