Simple Seven Group

Simple Seven Group is a nutritional company seeking to educate, encourage and improve wellness worldwide.

Client: Craig Hedges Creative

Simple Seven Group is comprised of a number of wellness brands. Their overall philosophy is based on a set of seven key habits for healthy living. The brand development originated with a logo design based on the number seven.


The Sevinity brand is a line of wellness products from Simple Seven Group. The brand development started with a logo design that incorporated the same graphic number seven used in the parent company’s brand. Product packaging and a website design followed to launch this brand.

The Sevinity brand development included a website design to introduce the new line of wellness products.

The packaging for Sevinity was intended to create a striking and memorable look to a family of products.

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