Working with banks and financial services firms, Summation has shown how investing in a brand can add long-term value.

Kinecta Federal Credit Union

Located in southern California, Kinecta Federal Credit Union is one of the nation’s leaders in the financial services industry. See Case Study >

Client: Landor

Kinecta’s new branding is reflected in on-site signage.

This sand sculpture of the new logo, created in Hermosa Beach, California, was featured in an annual report (sand sculpture by Archisand Professional Sand Sculptures).

Originally founded in 1940 by Howard Hughes in Glendale, California for the benefit of employees of Hughes Aircraft Corporation, a re-branding effort years later resulted in Kinecta’s new name with Summation designing the new corporate identity.

The logo was applied to location and ATM signage as well as promotional items.

Bank of America

Bank of America is the second largest banking institution in the United States.

Featuring colorful photography and heartfelt human stories, this regional report of giving for Bank of America highlighted the community organizations supported in the Phoenix area.

Summation has worked with mortgage and title agencies providing brand development.

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